Matthew Udy

We’re thrilled to welcome Matthew Udy to hyLite studios as our new Chief Operating Officer and Executive Producer. A visionary creative director and accomplished game producer, Matthew is the driving force behind some of Horizon Worlds’ most memorable VR experiences, including City Drift Racing, Tower Zen, and Chaos City Legends. His portfolio also features high-profile branded worlds such as The Wendyverse (Wendy’s), Chesterville (Cheetos), Regal Boxing, Goth Target, and The Soapstone.

Matthew has led the design, development, and production of both original and client-driven projects—pushing the boundaries of immersive storytelling and interactive design. At hyLite, he brings a wealth of leadership experience, deep platform expertise, and a bold creative vision that will help shape the future of our studio and the experiences we craft.